Black Friday isn't just for the Malls and Department Stores anymore. eBay shoppers are ready to buy from you as well as go out in person. In fact every year more and more Holiday Shoppers choose to go online rather than stand in line.
This means you should start a lot of 7 day listings beginning tomorrow, Friday November 18th. Try to start early and scatter your listings throughout the day. You can start your listings after Friday as long as you shorten the number of days to have your listings end on Friday.
You may want to consider adding some of the options eBay offers you like a Bold Listing Title or selecting the Gift Wrap Option. You could also add a Christmas Theme on your listings Template or even just use Red and Green colors for your text. Make sure you are available to answer your customers questions. Potential buyers tend to be impatient on this day and may want an answer is just a few minutes.
Make sure you also take advantage of the Holiday Sales for yourself. With all of the sales and specials around you can get inventory to sell at much less expensive rates. Black Friday is a day to make sure you get up early. Maybe even get a start the night before. Good Luck!
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